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Digital Politics Radio

Podcast name

Matt Krayton

Guest

Management Structure Essential in Politics and Business with Matt Krayton Publitics

Karen Jagoda

Host

January 8, 2024

Date

 

Podcast Social Links

Quick links

Video A📱

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Copy for Video A✍️

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Campaigns focus on building a personal brand & getting a message heard by voters, while businesses sell products/services.

Understanding this key difference is crucial for effective campaign development!

Hashtags for Video A #️⃣

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#CampaignStrategy #Politics #Marketing #PersonalBranding #VoterOutreach

Video B📱

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Copy for Video B✍️

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Engaging in political discourse online isn’t the only measure of civic participation.

While many vocal social media users are highly informed, voter apathy remains a major challenge.

Let’s encourage active citizenship beyond the online sphere!

Hashtags for Video B #️⃣

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#CivicEngagement #Vote #Democracy #InformedVoters #PoliticalParticipation

Video C📱

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Copy for Video C✍️

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Campaigns and businesses can share valuable insights! Both can benefit from a management overhaul, focusing on structures that drive efficient execution.

Let’s rethink campaign management for a results-oriented future.

Hashtags for Video C #️⃣

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#CampaignManagement #Efficiency #BusinessLessons #NonProfit #Collaboration #ResultsMatter

Video D📱

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Copy for Video D✍️

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Siloed data hindering your marketing efforts? InfluenceIQ is here to break them down!

Our suite uses message testing & eye-tracking tech to optimize creative for maximum impact.

See what resonates with your audience before launch.

Hashtags for Video D #️⃣

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#MarketingTech #CreativeOptimization #DatadrivenMarketing #EyeTracking #MachineLearning

Video E📱

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Copy for Video E✍️

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Younger voters are feeling increasingly disengaged from the political landscape.

Across the spectrum, there’s a sense of disconnect from both major parties.

Is it time to rethink how we reach young people and address their concerns?

Hashtags for Video E #️⃣

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#VotingRights #YouthEngagement #PoliticalReform #BridgingTheDivide #TimeToListen

Publishing Schedule 📅

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Guest Star Galore: Social Media Strategy for Your Podcast Appearances

Goal: Leverage your guest interviews on other podcasts to amplify your voice, reach new audiences, and strengthen your brand presence.

 

Platforms:

  • Snackable soundscapes: Focus on platforms built for audio snippets like Instagram Stories, TikTok, and LinkedIn.
  • Visual power-ups: Adapt clips for wider reach on platforms like Facebook and YouTube by adding dynamic visuals and text overlays.

 

Content Themes:

  • Golden nuggets: Share your most impactful insights, actionable tips, or thought-provoking moments from the interview.
  • Debate highlights: Spark conversation with snippets of interesting discussions or friendly disagreements you had with the host.
  • Behind-the-scenes whispers: Offer viewers a sneak peek into the interview process, your interactions with the host, or any unexpected turns the conversation took.
  • Unexpected laughs: Highlight funny bloopers, witty remarks, or heartwarming moments that showcase your personality and charm.
  • Community crossovers: Share your experience being a guest, mention the podcast you were on, and tag the host to build connections.

 

Publishing Schedule:

  • Short & sweet: Aim for 3-5 audio clips per week, keeping them under 30 seconds for maximum impact.
  • Spreading the spotlight: Rotate between clips from different interviews to avoid over-promoting any one podcast.
  • Targeted timing: Schedule posts around the launch or peak listening times of the podcast you appeared on for additional reach.

 

Engagement Strategies:

  • Compelling captions: Briefly introduce the context of the clip, entice viewers to listen to the full interview, and tag the host for collaboration.
  • Visually tempting: Use eye-catching graphics, quotes, or teasers from the full interview to grab attention on non-audio platforms.
  • Polls & Q&As: Continue the conversation sparked in the interview by asking the audience their thoughts or posing related questions.
  • Call to action: Encourage viewers to follow you on your own podcast, website, or social media channels.

 

Measurement and Optimization:

  • Track engagement metrics: Look at completion rates, shares, mentions of the original podcast, and click-throughs to your content.
  • Analyze audience feedback: Monitor comments, messages, and poll results to understand what resonates and identify potential areas for improvement.
  • Refine your cuts: Experiment with different clip lengths, audio editing techniques, and visual styles to optimize engagement and showcase your best moments.

 

Bonus Tips:

  • Trailer magic: Create short promotional clips using your interview snippets to attract listeners to the full episode on the other podcast.
  • Host shout-outs: Show appreciation by publicly thanking the host and podcast for having you on.
  • Cross-podcast collaborations: Team up with the host for joint social media promotions or even a future interview swap.

 

By strategically sharing your podcast guest appearances with engaging audio snippets and visuals, you can gain an influx of new listeners, foster relationships with fellow podcasters, and solidify your position as a valuable voice in your niche.